ATMG 608
Automotive Digital Marketing and E-Commerce


Course Description

The course covers the theory and practice of effectively conducting and managing business over the Internet. It also provides insights into e-business models, strategy, technology, auctions, and marketing.

Class Details

CRN Course Section Days Times Instructor Loc
49983 ATMG 608 65Z ······· TBA-TBA Xavier Silva ONLINE

Class Dates: This class runs from 2027-04-05 to 2027-06-25.
Footnote:
ATMG -0608.-65Z: Fully ONLINE. This course is an upper division course and is restricted only to students who have been admitted to the Automotive Technology Management Baccalaureate Degree program. Students of this program must meet the minimum requirements and complete a supplementary application found at deanza.edu/autotech/management. This is an online class that does not have scheduled meetings. Students can log in anytime to do the required weekly course work. Students must have access to a computer, the internet and an individual email address. We recommend a laptop or desktop computer to successfully complete the course; a tablet or phone may not be adequate for all assignments and tests. Most De Anza classes will use the Canvas course management system. Information about Canvas and Online Education Orientation can be found in Canvas on the Student Resources page: https://deanza.instructure.com/courses/3382. The Student Online Resources hub with extensive information and tips can be found at deanza.edu/online-ed/students/remotelearning.

Class Materials

View textbook and/or other materials available at the Bookstore.


Course Details

Units
5 Units
Hours
  • Weekly Lecture Hours: 5
  • Weekly Lab Hours: 0
Program Status
Program Applicable
Credit
Credit - Degree Applicable
Grading Method
Letter Grading
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